====== Ash Roy ======  
// Indian techno pioneer blending minimal grooves with psychedelic textures 🔊🇮🇳🌍 //

===== Biography =====  
Ash Roy is a veteran of India’s electronic music scene, with a career spanning over two decades. Originally from Kolkata, he co-founded the iconic Jalebee Cartel in the mid-2000s, which helped shape India’s underground sound[^1]. In 2013, he launched Soupherb Records, a label focused on minimal and experimental techno, now boasting over 170 releases from global artists[^2]. Ash’s hybrid sets combine live percussion with deep minimal grooves, earning him slots at Awakenings (Netherlands), Fusion Festival (Germany), and performances across 20+ countries including Spain, Sweden, Dubai, Sri Lanka, and Canada[^1]. He splits his time between Berlin and India, and was named MyFav India’s Best Techno DJ (2014) and VH1 Sound Nation’s Best Electronic DJ (2015)[^1].

===== Notable Releases =====  
  * - '''2013''' – ''Gentle Mental'' – Soupherb Records  
  * - '''2016''' – ''Illusion of Humanity'' – POINTZER0 Rec  
  * - '''2020''' – ''Aztec Code Remixes'' – Soupherb Records  
  * - '''2023''' – ''Hydrozoa 200+ Pt. 1'' – Soupherb Records  
  * - '''2025''' – ''Friends in Sync'' – Soupherb Records  

===== Gigs & Festivals Played =====  
  * - Awakenings (Netherlands)  
  * - Fusion Festival (Germany)  
  * - MS Dockville (Germany)  
  * - Sunburn Festival (India)  
  * - Bass Camp Festival (India)  

===== News & Media Links =====  
  * - [[https://ra.co/dj/ashroy/biography Ash Roy · Biography – Resident Advisor, 2025]]  
  * - [[https://www.beatport.com/artist/ash-roy/47773 Ash Roy Artist Page – Beatport, 2025]]  

===== Notes =====  
Founder of Soupherb Records, India’s leading minimal techno label.  

===== Links to external sites or press kits =====  
- SoundCloud: https://soundcloud.com/ash-roy